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People Buy Bottled Water Brands Varied Water
provenance:http://www.doh2o.com/  Date
Added:2006-12-10
Guangzhou, China, the Internet -- June 23, After vetting by the Guangdong Provincial Health Department, was rated as an A-list of the 108 bottled water business. There are so many bottled water business to see a list of "honor roll" naturally very pleased to consumers. But on June 17, the Guangzhou Municipal Council also announced a common market for 29 products bottled water sampling results Results showed that nearly 80% of the bottled drinking water standards, bottled drinking water in a small part of nitrite, Colony. molds, yeasts and so failed to meet standards. The sampling officers found a total of barreled purified water content has super colonies abroad subscript 600 times. There nitrite content of a product abroad superscript Super 30 times. With the arrival of summer heat, bottled water consumption in Guangzhou ushered in the peak period. So how can consumers be assured buy bottled drinking water? This reporter recently visited Guangzhou quality supervision departments and industry and commerce, and the Guangdong Provincial Association of bottled water, some brands of water for the people. Water quality brand business to survive According to a market grappling with for many years in Guangzhou water source, the Some small production inputs, small water enterprises in the sound management of sales or bad business. "seven Sunzhao" seize the market. "Seven Sunzhao" mainly as follows : 1, in advance of water into the vote "packing" in the eyes of the customer "evaporated" 2. Recovery was only for one-time use "smart building" to again use (each can save about 0.5 yuan) 3. adopt a "shop-factory" model of simple filtration of the water sold as pure water 4. Chlamydia has been infiltration barrel or continue to use the old phenomenon barrels 5. storage products in the environment and the quality of services to reduce input, 6, tax evasion seas. use of substandard or even non-food PC barrels. Since some bad water level to a feverish price war. So "bucket of five gallons of bottled water have not installed a low price limits"? Guangdong Province, Guangzhou City and the largest sales of food and beverages Cestbon (Shenzhen) Qiang, deputy general manager in the company's response to a reporter's question, clear : the retail prices of bottled water enterprise, enterprises at different stages of development, production and marketing aspects and showing different prices to different factors. But Cestbon five gallons of bottled water equipment, "the retail price of a barrel of less than 10 yuan in Guangzhou. Customers should be careful when purchasing to understand, and the retail price of a barrel in Guangzhou city should slightly more. " 5 gallon bucket equipped for the price of pure water Why Cestbon 10 yuan, Guo Qiang, bottle of pure water production, quality control, production technology to control all be very strict, and you are exhausting. The barrel can be purchased under strict control of liquidity, can enforce strict cleaning procedures barrel, including washing and disinfection of the hot liquid cleaning barrels focus control of the production environment can be strictly controlled. ensure air purifying effect, can effectively control the entire chain of production, supply, The decision to have a bucket of water "purity" and "gold content." And a bucket of clean water from a cost analysis, which can be divided into fixed and variable costs and marketing costs. It also includes advertising, promotional costs and the costs of the nature of a gift. Cestbon5 gallons of purified water from a single fixed and variable costs, has reached the Social Christian COPEI. But coupled with the marketing network, to promote cost of a barrel of one yuan ~ 1.5 million members transport costs -0.5 0.4 yuan tax per barrel, about one yuan per month for each barrel of amortized cost. Basically, we can draw "10 dollars per barrel" price limit. PC Brand barrels of water to use bottled water every 40 yuan According to one industry source, Bottled water market currently mixed with the general trend of price competition in the manufacturing, selling, manufacturing and inferior water use shoddy barrel is extremely severe. At present, the public health threat to water markets is no longer the main factor is the quality of water. and should include "sinister barrel" quality problems. According to a pure water manufacturers to reporters before they are collected by a "sinister barrel" to the information, Many "sinister barrels" based on the basic recovery of plastic waste produced through secondary processing. Cestbon deputy general manager Guo Qiang, Drinking currently on the market failed to hold a certain amount of the barrel there is a basic fact that However, the relatively extreme "cover barrel" only how many are being used. Guangzhou market, there is no "sinister barrel" that he had not accurate information. But one thing for sure is that the oil, plastics and transportation costs rising price of a barrel of low-grade manufacturing enterprises will use this factor to tamper with the market gap, a huge gap between cost and price contrast, even cause a low-grade barrel "sinister barrel" of the "coming out" and "best sellers." According to Guo Qiang, Guangzhou City are currently 50 million barrels of bottled water consumption, normal market daily circulation of about 200 million copies of the bucket. Cestbon for example, A Zhuhai every year from the nation's largest PC manufacturers ordered hundreds of thousands of barrels PC barrels, although a considerable amount of order. But this year the price has risen to 40 or germs, and the current price of less than 20 barrels of low-grade PC TX. Cestbon implementation of the use of the bucket is "spent two years mandatory" standards The amortized cost of a barrel reached one yuan per month, the cost is quite staggering. Intimacy and guidelines on how to buy "safe water" How can people buy bottled water reassuring. Guangdong Provincial Association of bottled water, light rotan professional branch of the Secretary-General believes that under the previous law, This should be the first choice when a certain well-known brand of water, followed by the complete safe water should go to the shop to buy licenses. These licenses, including business licenses, health permits, health permits and water testing staff report. If we can not store water above the license, it is open to doubt its operating endowment. It is learned that Guangdong has more than 1,100 stores barreled water has reached home, "assured" and These stores water to reach the goal of "confidence" to meet the standards generally require several conditions : Health permits are required to store water distribution and related business licenses; Distribution products subject to sampling provincial technical supervision departments, and over two passes. Water distribution sales at stores without water, poor water, substandard water. No Free Riders, without resorting to the black barrel complaint records. (Xinhua JIAO Xiang-yang) (Editors : doh2o) |
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