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Bottled Water Deal Disrupted Water Quality Enterprise Business Model Tendency MLS

provenance:http://www.c-estbon.com.cn/

Date Added:2006-12-19

Bottled water deal disrupted water quality enterprises tend to the MLS business model

Bottled water deal disrupted water quality enterprises tend to the MLS business model

A franchise business model is a double-edged sword, if not a strong management tool manufacturers, it is difficult not guarantee quality. Wuweihong perturbation

Bottled water quality disrupt the deal

Many enterprises have shown water will be diverted to join business model for the MLS

Recently, 20% of the market in Guangzhou City Council announced barreled nitrite or microbial content in the water there. Subsequently technical supervision of Guangzhou City, Guangzhou City Health Examination Centers on a "blacklist" of the water plant, equipment, The tracking of product quality testing, we can guarantee the quality of many manufactured products, but sales of circulation something goes wrong.

Thus, the water level in the history play an important role in the expansion of a deal, but will be "water" in the system. How to deal enterprises for strong water regulation, the industry has become the focus of attention.

Deal hotbed water problem

The City Council this sampling, the Guangzhou market, has recently emerged as a result of microbial content in a cup of mineral water exposure. After extensive investigation, the company found the problem in the deal. City Council because of this random sample purchased from the Tung Wah Group of Eight Street East Road on the sea Cup deal However, when the cup company to trace the deal, the operator has closed shop and declared that the closure will not operate. This cup will not be able to trace products to the root of the problem.

Wei-cup natural mineral water company, told our reporter. They were later exposed batches of sampling by the City Council on the production record, and will stay like that batches of products inspected, No quality problems. Wei-admits that the problem may be the quality of deal flow in the session. "In the initial stage of development companies, the partnership will help operators to brand expansion, but if the manufacturers of a deal in management, will deal a mortal blow to the manufacturers. . " YALINBR.
It has been unwilling to disclose the names of the people in the industry have found private individual Kaifeng installed water deal means deceives consumers. In the repair process, environmental, health personnel and packaging controls, The recycling bins are not involved in the cleansing and disinfection and lid sealing, resulting in barrels of water problems.

Poor management of water problems continued

Bottled drinking water is the main mode of self-chain sales and association. Bottled water business model is based on many major developed. However, when the deal is fully under way, the manufacturers of water on it and the management of the shop.

Bottled Water Industry Association of Guangdong Province rotan Secretary-General pointed out that in recent years have taken place in the "black barrels," "rock the boat" incident. Many enterprises to deal with the lack of supervision on the water. The association will shop in the province within the scope of safe water sample examination.

It is understood that a formal mineral water production enterprises, in addition to plant and equipment investment, have to pay an annual fee to use valuable mineral resources in the production process required every six months to replace membrane. and the need to manufacture or production in some time interval regular kick; In addition, disinfection process in the country but also the use of regular food grade standards with disinfectant. These measures will increase costs. Therefore, the market cost of a comprehensive brand in eight yuan more than the cost of two types of integrated brand between five to six yuan. three small workshop production of water.

MLS preferred mode of operation

Guangdong water as the dominant enterprise Cestbon food and beverages (Shenzhen) Co., Ltd are all Zhiyingdian and outlets. Cestbon Qiang, deputy general manager, a franchise business model is a double-edged sword. Without strong management tool manufacturers, it is very difficult to ensure that no quality problems.

Shu Yi, general manager of China Spring revealed that the end of the expansion phase of the enterprise, Ziyingdian future development will be based. And the cup of mineral water, said that the reform will be carried out in the sales channels, gradually eliminating partnership model comprehensive model for self-change, under a deal through the acquisition of shares or form, distributors, tying the interests of both companies, in an effort to eliminate the problems in the circulation link (Editor : doh2o)

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