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The tycoon schemes the Chinese barrel water market soil ocean war forthcoming(B)


provenance:Gz YibaoDate Added:2006-03-12
At the same time, industry inside know what happened the personage to reveal, the Coca-Cola also prepares to deploy the large force in Guangdong, having already purchased the barrel water production line lately," but did not throw in the barrel water into the market of Guangdong up to now somehow".To this, a breeze of ZHAO4 YAN4 GONG very, the Coca-Cola temporarily did not have the plan into the barrel water market in Guangdong." Whether enter the barrel water market, have something to do with the resources of the company assign plan.90% business concentration of Coca-Cola is in the carbonic acid beverage."

Nestle,100 matters, reach the ability not resigned to playing second fiddle to want" one cup thick soup" of cent

The Coca-Cola is the first to get involved CHEN2 YANG2 TONG3 to pack the drinking water market of, but in regard to national market, the Coca-Cola is not the first to eat the crab.

Nestle also on changing the way that sell by oneself before, with retail the company to cooperate to open widely to sell the outlet, and accelerate the increment retail price water station.Currently, the Nestle established the modern factory of water in the Tienjin and Shanghai, the water factory of Tienjin produces the natural mineral spring, the water factory of Shanghai then produces the purified water, distilled water.Another a the food industry tycoon France reaches and can also make every effort to promote the Yili mineral spring of belong to the bottom in the southern city;And the Pepsi-Cola also means once and outward, who will not let go of the huge market of water, must divide to" one cup thick soup" in the market of water.

Native business enterprise but mean that don't fear to the competition

" If the Coca-Cola two year agos get involved this market, will very quickly achieve success probably.But now through many market competitions of year vehemence, factories of water that exist down all have the oneself a set of perfect management system and the special market marketing strategy, the Coca-Cola wants to succeed far from easily matter.

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